I'm normally quite happy with the Lonely Planet series, but their pocket Bilbao/San Sebastián guide reads like something straight from Marketing. For example, they show a photo of a pintxo (tapa) with callouts reading: "artful touches transform the pintxo into a delicacy", "careful cooking illustrates the Basque quest for perfection", "high-quality ingredients are the cornerstone of great pintxos", "freshly baked baguette-style bread forms the base of many pintxos."